Saying Goodbye to the Facebook Gaming Creator Program! Omg, what?
Yes, Facebook is officially wrapping up its Gaming Creator Program by 2026. The company announced that “Facebook Gaming Creator Program is Going Away in 2026.”
As per the email sent to the content creators, their individual agreements will no longer be available after 10/31/2025. However, creators can use monetization tools until the program ends in 2026.
This is indeed a significant move by Meta, stepping away from the gaming industry while still mindful of the creator's potential. The creator community will start shifting its gear towards other platforms like YouTube and Twitch, which were once tough competitors to Facebook!
Let’s dive in and check out everything about Facebook ending the gaming creator program.
About the Facebook Gaming Creator Program
The Facebook Gaming Creator program was developed by Facebook in 2018 to support streamers and gamers. It’s Facebook’s gaming-focused streaming service. Being adopted by many creators out there, the creator program came with a lot of benefits, such as:
- Support from the Facebook team
- Access to creative tools to help creators earn more money through livestreams and fan subscriptions, Reel bonuses, in-stream ads, and content partnerships.
- Improve visibility through Facebook’s recommendation systems, multi-format content support, and Creator Spotlight.
- Take advantage of Facebook’s billion-dollar investment in training programs, creators, and monetization features.
Reasons Why Facebook is Wrapping Up the Gaming Creator Program:
The following are some of the main reasons why Facebook is discontinuing its gaming program:
- One of the primary reasons for winding up is the lower adoption rate, alongside lower ROI compared to competitors such as YouTube Gaming, Twitch, and others.
- Constant changes are happening in the content preferences.
- Meta shifts its focus to reels (short-form videos) rather than investing in the gaming sector, as reels drive higher audience engagement.
How is the Company Encouraging Creators?
But the race does not end here! Facebook is actively encouraging creators to explore other monetization options, in short, different ways to earn money on this platform. This includes monetizing eligible content via Content Monetization and earning through your Fans and FB subscriptions.
Gaming Streamers on the Recent Facebook Update
This was probably expected by many gaming streamers, because gaming content on the platform has been gradually losing its popularity. Nevertheless, it is a hint that the business priorities also change over time, and creators, who depend on some tools or monetization methods the most, should be mindful of shifting trends and market directions that may impact their business planning.
Nevertheless, the makers of games are not completely left out, the ones that have developed a solid and faithful fan base may still get to receive donations and funds and keep their streams of engagement and income going even in the context of more extensive changes.
Wrapping it Up!
It’s sad news for the gaming creators out there as the Facebook Gaming creator program is to end soon. The update depicts that the big giant Meta is no longer going forward with the gaming industry, while once it was competing among strong players like Twitch and YouTube. The company now suggests creators look out for other monetization options within its platform.
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FAQs
Q. Is the Facebook gaming app available?
Ans: No, the Facebook Gaming app was shut down by Meta in 2022.
Q. What is a Facebook gaming partnership?
Ans: The Facebook Gaming Partnership Program offers creators the tools and resources to turn live streaming into a career.
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